Ceferí Soler Vicente, Associate Professor in the Departement of People Mangagement and Organisation in Esade, offered last thursday 24th in Reed Smith builiding the keys to change the world and talked about some of the tools corporations have to the course of our reality. He said that the Corporations of XXI need to think outside the box to ensuere constant and sustained growth. Soler Vicente finished his conference with one suggest: The power is in our hands to change the economic factors.